MidAmerica Nazarene University attracts a different kind of student. They want a student who wants to make an impact in their life and the world around them. We created a campaign to show they were different. Purposefully Different.
We Talk Branding
MNU Branding Commercial
Using actual student and faculty photography, Michael Walters created a visual identity for both the MNU brand and the students it represents.
Go Where the Spirit Moves You Magazine Ad
The 'Purposefully Different' campaign launched as a brand campaign to raise overall awareness. Once we accomplished that, we focused on programmatic advertising like nursing or business. We also added an open house CTA to drive an increase in on campus visits.
Open House Digital Banners
The 'Purposefully Different' campaign launched as a brand campaign to raise overall awareness. Once we accomplished that, we focused on programmatic advertising like nursing or business. We also added an open house CTA to drive an increase in on campus visits.
Convenient, Flexible, Affordable Billboard
The 'Purposefully Different' campaign launched as a brand campaign to raise overall awareness. Once we accomplished that, we focused on programmatic advertising like nursing or business. We also added an open house CTA to drive an increase in on campus visits.
