Michael Walters Advertising collaborated with Ferris State University to design a commercial promoting their Ferris First hashtag campaign, #FERR1S. MWA produced the spot from footage taken around campus to promote the culture and academic strengths of the university in a fun and lively way to entice prospective students while also garnering much excitement from students on campus.

Behind the scenes

Fan favorite

The results from the first 3 months of working with Michael Walters Advertising have been incredible. Our university received 1600 applicants when our goal was 400. Now that's what I call creating results.
Jeremy MishlerAssociate Vice President for External Relations, Ferris State University